hats

London Basic is one of the core collections of BY SJU. Designed after the hat Sju got from her grandfather that inspired her to start the label, this range consists of 7 designs each named after one of London’s most iconic districts. The classic bowler shape of the hat has a coloured brim with feathers around it. Handmade from felt in a Moravian workshop.

ARIES is our second fully re-shapeable hat collection, coming in different 7 colour ways. Clean shapes and simple design were yet again in the forefront of our attention. This collection is made of light wool felt, with the double perforation allowing for airiness, and the half-circle cut out adding to the rest of the subtle details. Light detailing combined with fine colours contrast and complement each other, while offering a strong piece of accessory for every season.